Summary: "The Mind of the Customer offers an in-depth analysis of today's customers' wants, needs, and problems, and reveals groundbreaking insights into the new expectations of today's top sales…
Summary: How Excellent Companies Avoid Dumb Things reveals 8 hidden barriers that exist in even the best-managed companies that stop good ideas from bubbling. Highlighting 12 principles managers n…
Summary: Tells the story of a young elephant named Bella who is not content to move with the herd. She longs to venture out on her own. Searching. Exploring. Making her way in the world.
Summary: No matter what industry you're in or what economic conditions you are facing, you can still build a phenomenally successful business. Bestselling business authority Mark Thompson and int…
Summary: A 10-step plan from 'the guru's guru' for individuals and businesses, to help them in successfully developing, packaging and spreading their message