APA Style

Hodge, Richard, Schachter, Lou. (2006). The Mind of The Customer . New York: The McGraw-Hill Companies.

Chicago Style

Hodge, Richard, Schachter, Lou. The Mind of The Customer. New York: The McGraw-Hill Companies, 2006. Non Fiction.

MLA Style

Hodge, Richard, Schachter, Lou. The Mind of The Customer. New York: The McGraw-Hill Companies, 2006. Non Fiction.

Turabian Style

Hodge, Richard, Schachter, Lou. The Mind of The Customer. New York: The McGraw-Hill Companies, 2006. Non Fiction.